Talk:Sustainable competitive advantage
An SCA is something that you get as a result of offfering more value to a customer than does the competition. It is an advantage (over the competition), and must have some life; the competition must not be able to do it right away or it is not sustainable. First we figure out what the targeted customer values, and then we figure out how to provide it. Core competencies are things that we do well that provide SCAs. If we determine that a specific SCA will be important for success, then we invest money in enhancing or buying that ability (competency). Competencies deliver SCAs, but are not them. Steve Edison
- You make a very good point in your last sentence. I made an adjustment to the second sentence of the article to reflect your point. mydogategodshat 05:37, 26 Aug 2003 (UTC)
Is there Anybody who knows which strategies were adopted by Dell for Sustaining Competitive Advantage?
- Dell uses two strategies to obtain competitive advantage: electronic order taking, and modular product customization. mydogategodshat 17:33, 13 Oct 2004 (UTC)
kellogg cereal competitive
[edit]kellogg cereal chain value
[edit]Unfair Advantage
[edit]Is the unfair advantage just a synonym or is it a special type of competive advantage linked to entrepreneurship and growth? the definition given by John Nesheim is based on value to customer: "Unfair Advantage is a unique, consistent difference in product attributes and services arising from a company capability gap based on delivering superior value over longer period of time to the customer?"
It is clearly 1.Unique 2.Valuable and consitant 3.Inimitable for a long period of time So Unfair Advantage is a competitive advantage. But is competitive advantage an unfair advantage?
Nesheim descibe the concept as: 1. Unique to one company 2. Hard to duplicate 3. Differentiated 4. Relative, especially to the competition (New enterprises always have competition) 5. It is scarce. 6. A company capability gap comes from the people who together make up the company. 7. It delivers superior value (what the custumer percieve as valuable) 8. It survives over time 9. It can be grown. 10. It is expandable. 11. It is dynamic. 12. It appeals to lots of different customers.
RE: I am not sure. but unfair advantage <TM> means protecting your product from imitation or cheap copying. Where competitive advantage's sources lies in Differiantion or Cost.
~ It seems unfair advantage is the name of a consulting company that was bought by Southwestern/Great American Inc last year. It was also a trademark in the field of business consulting until the takeover according to USPTO. And there is no trademark alive in that field (there are computer programs, t-shirt caps and clothing, drilling equipment...). --Lindigo 12:15, 17 August 2005 (UTC)
I don't think that the concepts of fair or unfair apply here. Every business that has suffered in competition due to competitive advantage has cried "unfair advantage". A brief look at Mr. Neisham's website indicates to me that he is a former entreperneur who has decided to put his experience at the service of would-be technical entrepreneurs. Valuable as it may be to those constituents, it doesn't seem to have much bearing on competitive advantage as defined by most business theoretists.
Competitive Advantage among nation states
[edit]Is competitive advantage aplicable to nation states as well? This would turn quite interesting in terms of regulatory competition between markets. I have some confusing ideas. If some one have a clearer understanding of this issue s/he can try to have a go. Thanx (canciand1 11:00, 2 November 2006 (UTC))
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